Tuesday, April 1, 2025

How to Help Your Clients Build Lasting Change

Mountains and alpine setting

As a coach, you are more than just a health expert - you are a certified change maker.

The single most important attribute of a coach is the ability to help your clients change. Without the ability to provoke consistent action, progress or change from your clients, then unfortunately you are just a bag of knowledge. And knowledge is becoming increasingly cheap.

The good thing though is it’s easy to start helping your clients in a meaningful way. And to do this, essentially you need to become their guide.

You are the guide on their mythical quest to positive health change. You are basically Smeagal, guiding your hobbits to the firey goal of Mordor. You shine the light on the bits they can’t see, you steer them in the right direction, you challenge them and hold them accountable to their actions.

The ability to guide someone through meaningful and lasting change is perhaps the most powerful skill you possess.

When you help a client build sustainable habits, you're not just helping them achieve their goals—you're literally changing or saving their life. There aren’t many professions that have that level of impact.

Yet, despite this potential impact, it’s all too common to feel the frustration of watching motivated clients start strong only to fall back into old patterns, or wonder why they can’t just stick to the plan.

The difference between temporary change and lasting transformation isn't about willpower or just telling your clients what to do—it's about understanding how habits form and how to guide clients through the process of genuine behaviour change.

If you’re reading this because you want to become a better coach then read on...

The rest coming soon...